Zouk Pockets  Mn To Capitalise On Its D2C Lifestyle Offerings

SUMMARY

Zouk has secured $10 Mn (around INR 84 Cr) in a Series B funding round led by Aavishkaar Capital.

The company plans to use the fresh funds to expand its offline presence and to strengthen its brand awareness and supply chain.

With this, Zouk claims to have secured $14.5 Mn in total funding till date. 

Mumbai-based D2C lifestyle brand Zouk has secured $10 Mn (around INR 84 Cr) in a Series B funding round led by Aavishkaar Capital, along with participation from existing investors, including Stellaris Venture Partners, Titan Capital, Sharrp Ventures and JJ Family Office. 

The company plans to use the fresh funds to expand its offline presence and to strengthen its brand awareness and supply chain.

With this, Zouk claims to have secured $14.5 Mn in total funding till date. 

“Our offline stores are seeing good traction and more customers are looking to touch and feel Zouk products before buying. This capital will also enable us to expand our teams and build a large consumer brand from India for the world in the coming years,” said Disha Singh, cofounder of Zouk, in a statement. 

Founded by Singh and Pradeep Krishnakumar, Zouk offers handcrafted hand bags, shoulder bags and laptop bags. It has also ventured into the footwear and wallets segments and also sells other accessories on its platform. 

It claims to have built a customer base of over 700,000 across India.

(The story will be updated soon)

By Inc42 Media

Source: Inc42 Media