Peak XV’s Surge leads $3.5 Mn pre-Series A round in BiteSpeed

BiteSpeed, an AI-powered customer OS for e-commerce brands, has raised $3.5 million in its pre-Series A round led by Peak XV’s Surge. Whiteboard Capital, Gaurav Munjal (CEO, Unacademy), Aakash Anand (CEO, Bella Vita), and Dhruv Vohra (APAC Head, META), amongst others have also participated. 

This round brings BiteSpeed’s total capital raised to $5.6 million, following two previous rounds totaling $2.1 million led by Peak XV’s Surge and Whiteboard Capital, along with over 30 angel investors such as Kunal Shah (Founder, CRED), Ritesh Malik (Founder, Innov8), and Gaurav Sharma (Founder, SaaSLabs) among others. 

According to BiteSpeed, the funds will be used to ramp up its hiring efforts across marketing, sales, and technical departments to support its global expansion. Key growth regions include North America, Europe, the Middle East, and Southeast Asia. 

The firm also plans to deepen its research and development efforts, particularly in generative AI, to further enhance its suite of products for e-commerce brands.

Founded in 2019 by Vinayak Aggarwal,  BiteSpeed empowers e-commerce brands with an AI-powered marketing, support, and chatbots suite that drives over 25% additional brand revenue by streamlining customer communication across multiple channels, including WhatsApp, Email, SMS, Instagram, and Push Notifications. 

The brand claims to have served 2,500 Shopify brands in over 50 countries with a strong customer base in India, the Middle East, Southeast Asia (SEA), Europe, and North America. Its notable customers include  Skybags, Ugaoo, and Zouk.