By VC News Daily
MINNEAPOLIS, MN, Pear Commerce, the retail ecommerce enablement platform for omnichannel brands, announced today that it has closed a $10 million Series A funding round.
The round was led by Stage 2 Capital, following exceptional 5x year-over-year growth and Pear’s role in powering the shoppable experiences for five of the top 20 CPG companies. Additional participation in the round includes Heartland Ventures, Homegrown Ventures, Dundee Venture Capital, M25, and Daren Cotter.
Founded in 2018 by Eric Martell and Alex Wyler, Pear Commerce connects CPG brands to retailers, converting shoppable tools into actionable insights that fuel performance marketing. Today, Pear’s comprehensive suite of shoppable products includes: Pear Connect, Store Locators, Shoppable PDPs, Landing Pages, and Direct-to-Cart Links.
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