Zulu Club Raises $250K to Expand 100-Minute Fashion Delivery in Delhi NCR
In a major boost to India’s quick commerce fashion scene, Zulu Club has secured $250,000 in pre-seed funding from early-stage venture firm TDV Partners. The Gurugram-based startup aims to transform urban fashion shopping with its unique 100-minute fashion delivery and Try-at-Home model.
Launched in 2024, Zulu Club blends hyperlocal commerce, personalized style curation, and on-demand logistics to serve the fast-paced preferences of millennial and Gen Z shoppers. Operating via a mobile app, the platform enables users to browse fashion items from nearby malls and retail outlets, receive curated kits of 4–5 products at home, and pay only for what they decide to keep.
The freshly raised capital will help Zulu Club scale operations across Delhi NCR, improve its AI-driven personalization engine, and strengthen its delivery infrastructure. The company is also focused on enhancing its network of retail partnerships to offer more variety and exclusivity to users.
By integrating AI-powered product recommendations, live personal styling support, and its own logistics system, Zulu Club provides a tactile and confident shopping experience that mimics in-store retail — all without the need to visit a store. This model helps tackle long-standing issues in fashion e-commerce such as sizing doubts, return hassles, and low consumer trust.
Zulu Club’s offering aligns with the broader shift in how younger urban consumers prefer to shop — fast, curated, and flexible. With its 100-minute fashion delivery system and Try-at-Home convenience, the startup is carving a niche in India’s evolving quick commerce landscape.
The announcement follows news from earlier today that another quick-commerce fashion startup, KNOT, raised $3 million in a Pre-Series A round, highlighting increased investor interest in rapid, personalized fashion experiences.